COBIT APO02.06 -Communicate The I&T strategy And Direction.

by Abhilash Kempwad


COBIT APO02.06 focuses on the crucial aspect of communicating the Information and Technology (I&T) strategy and direction within an organization. Effective communication of the I&T strategy is essential for aligning business goals with technology initiatives and ensuring that all stakeholders are on the same page. 

Strategies For Effective Communication- Aligning And Planning In COBIT APO02.06

Strategies For Effective Communication- Aligning And Planning In COBIT APO02.06

Here are some strategies for effective communication in alignment and planning within the COBIT APO02.06 framework:

  • Clearly Define Objectives: Before communicating any plans or strategies, it is essential to clearly define the objectives of the organization. This will ensure that all communication is aligned with the overall goals and direction of the organization.
  • Use Multiple Channels: In today's digital age, there are various communication channels available, such as email, messaging apps, and social media. It is important to use multiple channels to ensure that the message reaches the intended audience in a timely manner. 
  • Tailor Communication: Not all individuals within the organization will respond to the same type of communication. It is important to tailor the communication to fit the preferences of the audience, whether it be through written documents, presentations, or face-to-face meetings. 
  • Provide Regular Updates: Communication should not be a one-time event. It is important to provide regular updates on progress, changes, and any new information that may impact the organization's plans and strategies. 
  • Encourage Feedback: Two-way communication is key to effective communication. Encourage feedback from employees, stakeholders, and other relevant parties to ensure that the message is understood and that any issues or concerns are addressed in a timely manner. 
  • Be Transparent: Transparency is crucial in any organization. It is important to be open and honest in all communication, especially when it comes to aligning and planning within the COBIT APO02.06 framework. This will build trust and credibility within the organization.
  • Train Employees: Effective communication is a skill that can be learned and developed. Provide communication training to employees to ensure that they have the necessary skills to effectively communicate within the organization.

Determination Of Communication In I&T Strategy And Direction- Management, Align, Plan, And Organize For COBIT APO02.06

Communication plays a pivotal role in the successful implementation of Information and Technology (I&T) strategies and directions within an organization. Effective communication ensures that all stakeholders are on the same page, understand the goals and objectives, and are aligned towards achieving them. In the COBIT framework, specifically in the APO02.06 domain, the determination of communication in I&T strategy and direction is crucial for management, alignment, planning, and organizing efforts.

To begin with, management must prioritize communication as a key component of their I&T strategy. This involves setting clear communication objectives, defining roles and responsibilities for communication tasks, and establishing channels through which information will flow. By ensuring that communication is integrated into the overall strategy, management can drive alignment and ensure that everyone within the organization is working towards the same goals.

Alignment is another crucial aspect of communication in I&T strategy and direction. Without alignment, different teams or departments may be working towards conflicting objectives, resulting in inefficiencies and wasted resources. By clearly communicating the goals and objectives of the I&T strategy, management can ensure that all stakeholders are aligned and working towards a common purpose.

    Essential Components Of Communicating The I&T Strategy- Alignment And Planning In COBIT APO02.06

    There are several key components that organizations need to consider in order to communicate the strategy effectively.

    • Management Support: Management plays a crucial role in communicating the I&T strategy to the rest of the organization. It is important for senior executives to be actively involved in the communication process and to demonstrate their support for the strategy. This helps to ensure that all employees understand the importance of the strategy and are committed to its success.
    • Alignment With Business Objectives: The I&T strategy should be aligned with the overall business objectives of the organization. When communicating the strategy, it is important to emphasize how it contributes to the achievement of these objectives and how it supports the organization's mission and vision.
    • Planning And Coordination: Communication of the I&T strategy should be carefully planned and coordinated to ensure that all stakeholders receive the necessary information in a timely manner. This may involve using a variety of communication channels, such as meetings, presentations, emails, and reports, to reach different audiences within the organization.
    • Organizational Culture: The culture of the organization can also impact the effectiveness of communication. It is important to consider the existing communication practices and norms within the organization and to tailor the communication of the I&T strategy accordingly. This may involve adjusting the language, tone, and format of the communication to suit the preferences of different groups of stakeholders. 
    • Feedback Mechanisms: Communication is a two-way process, and it is important to provide opportunities for feedback and dialogue to ensure that all stakeholders have the chance to ask questions, raise concerns, and provide input on the I&T strategy. By establishing feedback mechanisms, organizations can increase engagement and buy-in from stakeholders and improve the overall success of the strategy.

      Measuring The Success Of Communication Efforts From COBIT APO02.06

      Communication plays a crucial role in the success of any organization. Without effective communication, businesses struggle to achieve their goals and objectives. This is where COBIT APO02.06 comes into play. COBIT (Control Objectives for Information and Related Technologies) is a framework that helps organizations implement effective IT governance.

      APO02.06 specifically focuses on communication, highlighting the importance of clear and timely communication in achieving organizational goals. But how can organizations measure the success of their communication efforts based on this framework?

      First and foremost, organizations need to establish clear communication objectives that align with their overall business goals. These objectives should be specific, measurable, achievable, relevant, and time-bound (SMART). By setting SMART communication objectives, organizations can track their progress and determine whether they are effectively communicating key messages to their stakeholders.

      Next, organizations need to establish key performance indicators (KPIs) to measure the success of their communication efforts. KPIs could include metrics such as the number of stakeholders reached, the level of stakeholder engagement, and the impact of communication on key business outcomes. By tracking these KPIs, organizations can assess the effectiveness of their communication strategies and make adjustments as needed. 


      In conclusion, effective communication of the Information and Technology (I&T) strategy and direction is crucial for the success of an organization. COBIT APO02.06 provides a framework for communicating these strategies and ensuring alignment with business objectives. By implementing the guidelines outlined in COBIT APO02.06, organizations can improve transparency, foster collaboration, and drive innovation within their I&T departments. It is essential for organizations to prioritize communication of their I&T strategy to achieve business objectives and maintain a competitive edge in today's digital landscape.